The music video was shot with Anthony Mandler, director of the "Over" video in Kingston, Jamaica during the week of April 12, 2010, exclusively revealed to Rap-Up. Drake told MTV News, "We went to Kingston, We went to this 'hood. They call it the 'gully' side. It's bad out there, real bad. They had 'Young Money' sprayed on the gates, 'Drake and Wayne,' 'cause I came to shoot the video out there. I'm talking about you drive by people's homes, they had 'Drake,' 'Young Money,' 'Drake, Welcome Here,' 'Drake We Love You' -- crazy sh--, man. It was so crazy. This dude was like, 'Original Weezy tha God! You tha boss! Weezy tha God!' It's crazy. They love us, 'cause we show love out there." The video was released on May 11th, 2010 via Drake's blog. The video had cameos of reggae artist Movado, and professional model Maliah Michel.
Tags: Drake Cash Money Young Ent./Universal Hip-Hop Kanye West