With the single "Hater Proof" climbing the video charts, Flavor Unit is ready to take the industry by storm. With the support of BET Rap City, 106th & Park and MTV Jams Flavor Unit is currently #17 on the top 50 videos and #5 on the R&B and Hip Hop video charts. Returning to their roots, Queen Latifah and Shakim Compere established Flavor Unit in the late 80's and have a track record for great A&R skills. Past success stories include Outkast, Naughty by Nature, Queen Latifah, LL Cool J, SWV, Total, among many other chart-topping artist. Taking matters into their own hands, they have established Flavor Unit Record label. With a roster of new artist, Flavor Unit will release their first album on Flavor Unit/EMI titled "The Unit - 100% Hater Proof" which features new comers Storm P, Aposouls, The Athletes, Confidential, Rowdy Rahz and Queen Latifah herself. "Our current roster of artist re! mi! nds me of the hunger that groups like "Naughty By Nature, Outkast and LL Cool J had when they came to Flavor Unit Management" says CO-CEO Shakim Compere.

The game plan for Flavor Unit Records is to release "The Unit" album on October 8, 2002. This release will be the first of many releases. The first artist to release a solo project off the label will be Queen Latifah and following that release a new artist every six weeks. Flavor Unit artist range from solo rap artist Rowdy Rahz and Storm P to hardcore hip-hop Confidential and The Athletes, to seasoned producers and artist Aposouls. There is something there for every rap fan.

What would make Flavor Unit Management take on a new record label? This record label deal was birthed from the love of music and desire to take artistic control of the Flavor Unit projects. With the "Pay It Forward" concept in mind, this label also gave Shakim and Queen Latifah the opportunity to help other artist and independent record labels obtain fair deals within the industry. They are offering the type of deals that they wish they were offered in the beginning of their careers with Queen Latifah as an artist and Shakim taking meetings and fighting for what was equal and fair. As a team they have gained success in film, television and music. But you will never find the dynamic duo tooting their own horns. They have the financial stability that other major artist have but refuse to plant the image that these things are a must have to be happy. When asked to show their cars, houses, jewels, they don't choose to showboat. ! ;T! hey choose to show you how the hard work and reality of the business. Most people party on the tour bus but while on a recent road trip with their artist, The Flavor Unit artist sat around and listened to CEO-Shakim Compere educated them on the business of entertainment. Holding them all personally responsible for the success and direction of their projects. He is not afraid to share the knowledge of what it takes to succeed in the music business.

Expect the next year for Flavor Unit Entertainment to be action packed with a new film, television and music releases.